Time To Revisit The Internet Marketing Scams Issue?
Back in January of this year, I wrote a post about Internet Marketing Scams. Recently, in my traffic analytics (daily must-reading if you are serious about search engine marketing) I've noticed that once or twice a day someone finds my blog using that term -- internet marketing scam, or online marketing scam, something like that.
It makes me wonder -- is there a growing fear of such sleazy behavior? What's going on? I know that Aaron Wall of SEO Book won a lawsuit recently after he was sued by a company whom he had criticized in his blog for shady tactics. (I hope my small cash contribution to Aarons' cause helped a bit with the costs). But beyond that, I have not seen a particular rise in the flood of scamsters filling my in-box with "get ranked on top of Google now" schemes. Or am I just tuning them out?
I have noticed a proliferation of websites, webmasters, online marketers, and so on, using the hard sell sales technique -- you know the kind of thing: the page that scrolls on and on, the large fonts to EMPHASIZE REALLY IMPORTANT POINTS, the urgent, "time-is-ticking" tone, the appeal to "act now" or forever lose this fantastic offer which will make me become THE ONE to succeed in whatever online business I am engaged in. I tune most of them out, unless they are really, really, REALLY well done (and 95% of them are NOT). But are they scams? Most of them don't really add up to "scams" as such -- just snake oil tactics and advertising hype for mundane, cheesy products that are the equivalent of buying your online marketing gear at the Five and Dime. (That's the first time I've ever used Five and Dime in a post. Kinda cool).
But what is a REAL internet marketing scam? (Hey, this hype stuff is KINDA FUN). If you've had a bad experience with one, drop a comment. If you're running one, definitely drop a comment and tell us all about it. It doesn't have to relate to the search marketing or search engine optimization field -- we take anything here! (Well, almost anything).
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Technorati Tags: online marketing, SEO, links, link building
online promotion, search engine optimization, website promotion, search marketing, search engine marketing, internet marketing scams
It makes me wonder -- is there a growing fear of such sleazy behavior? What's going on? I know that Aaron Wall of SEO Book won a lawsuit recently after he was sued by a company whom he had criticized in his blog for shady tactics. (I hope my small cash contribution to Aarons' cause helped a bit with the costs). But beyond that, I have not seen a particular rise in the flood of scamsters filling my in-box with "get ranked on top of Google now" schemes. Or am I just tuning them out?
I have noticed a proliferation of websites, webmasters, online marketers, and so on, using the hard sell sales technique -- you know the kind of thing: the page that scrolls on and on, the large fonts to EMPHASIZE REALLY IMPORTANT POINTS, the urgent, "time-is-ticking" tone, the appeal to "act now" or forever lose this fantastic offer which will make me become THE ONE to succeed in whatever online business I am engaged in. I tune most of them out, unless they are really, really, REALLY well done (and 95% of them are NOT). But are they scams? Most of them don't really add up to "scams" as such -- just snake oil tactics and advertising hype for mundane, cheesy products that are the equivalent of buying your online marketing gear at the Five and Dime. (That's the first time I've ever used Five and Dime in a post. Kinda cool).
But what is a REAL internet marketing scam? (Hey, this hype stuff is KINDA FUN). If you've had a bad experience with one, drop a comment. If you're running one, definitely drop a comment and tell us all about it. It doesn't have to relate to the search marketing or search engine optimization field -- we take anything here! (Well, almost anything).
Save to del.icio.us
Technorati Tags: online marketing, SEO, links, link building
online promotion, search engine optimization, website promotion, search marketing, search engine marketing, internet marketing scams
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